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ECT News Community   »   CRM Buyer Talkback   »   Re: Customer Engagement in the Age of the Silent Traveler



Re: Customer Engagement in the Age of the Silent Traveler
Posted by: Paula Shannon 2015-10-16 05:53:02
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The rise of social media has given customers a new platform for interacting with travel and hospitality companies, from airlines to car rental agencies. Today's travel customers primarily use these digital technologies to coordinate logistics and log complaints; gone are the days of calling a reservation specialist to book flights or running through seating options at the check-in counter. Overall, today's customers require less human interaction with travel companies than ever before. We have entered the age of the silent traveler.


Re: Customer Engagement in the Age of the Silent Traveler
Posted by: dwang83 2015-11-09 14:40:32 In reply to: Paula Shannon
Providing a personalized experience across channels and devices is extremely important nowadays where there are tons of travel sites to choose from. Knowing a customer on a one-to-one level is essential to create loyalty.
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If my employer requires me to return to the company's office full-time to perform my job, I will...
Agree, because I like my job regardless of where I perform my duties.
Comply, because I can't afford to lose my current job.
Go with the flow, but start looking for different employment.
Resign immediately, so I can dedicate all of my time to find a job that better suits my needs.
Try to negotiate a hybrid work from home / work in office arrangement with my employer.