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A Customer Experience Secret Weapon
October 31, 2014
There aren't many areas in business where processes used to save money and maximize deal sizes also result in a better customer experience. The exact opposite is usually the case -- the drive to save money by making an internal process more productive or to increase the amount being sold to the customer usually impacts the customer experience for the worse. A notable exception is CPQ software.
Analyzing Big Data
October 29, 2014
Xactly continues its pioneering ways by analyzing anonymous data collected by its customers in compensation management. If you aren't familiar with the company's groundbreaking market analysis, you might be in for a treat. Its approach is relatively simple but extremely powerful. With the permission of the data owners, Xactly strips out identifying information and conducts sophisticated analyses.
Investors Quiver Over Twitter's Shaky Prospects
October 29, 2014
Twitter shares closed Tuesday at $43.78, down almost 10 percent, even though the company's Q3 earnings report showed monthly active users grew 23 percent. Granted, that was down a tick from the previous quarter's 24 percent growth -- but recall the World Cup was being held at that time, driving user growth explosively. Germany's win saw Twitter use peak at nearly 619,000 tweets a minute.
Hybrid IKEA Desk Could Get You Off Your Duff
October 28, 2014
IKEA last week introduced a new desk that can be raised and lowered with the push of a button to accommodate both sitting and standing positions. Part of IKEA's Bekant line, the desk serves as a hybrid alternative to traditional desks. "This desk promotes a healthy work environment by getting people on their feet," said Karen Haas, IKEA's U.S. sales leader for Workspaces.
Technology Taxes Come at a Steep Cost, Report Finds
October 28, 2014
Slapping taxes on information and communication technologies can cost countries more money than it brings in, says a study by the Information Technology & Innovation Foundation. Most of the countries imposing high taxes are lower- or middle-income nations in Africa, South Asia and America. The report's release coincides with protests in Hungary over the government's plan to tax ISPs.
CRM Selection: Getting Requirements to Reflect Reality
October 24, 2014
Perhaps the most important thing you can do before buying business software is to understand what you really want. Software is different from buying a car -- a physical thing you can inspect and whose operation you understand. It's different from buying a commodity, whose characteristics are already clear and there's little variation from purchase to purchase.
Amazon's Cold Fire Phone Inflames Investors
October 24, 2014
Amazon on Thursday posted a net loss of $437 million for the third quarter. For the same period in 2013, it posted a net loss of $41 million. Amazon had warned shareholders when it reported its bleak second quarter performance in July that the next quarter would be equally grim. However, that did not keep investors from reacting in surprise and dismay when the Q3 report arrived.
The Customer Science Revolution
October 23, 2014
Bluewolf, the consultancy that was founded to assist customers implementing and deploying Salesforce.com, has released its annual State of Salesforce report. There is very little that's controversial. Salesforce is a juggernaut at this point, growing at an exceptional and exponential pace. My only quibble with the account is that it does not look very far beneath the surface of the statistics.
Ello Sets Its Ad-Free Promise in Stone
October 23, 2014
Ello on Thursday made its ad-free philosophy official by incorporating it into a new company charter. Now converted to a public benefit corporation, the social network has stipulated not only that it will never make money from selling ads or user data, but also that any new owners will have to comply by those terms as well, in the event it's ever sold.
Is Amazon a Robber Baron or a Robin Hood?
October 23, 2014
Amazon's tactics in its ongoing battles with content publishers are fast becoming a bone of contention. The company has delayed distributing content from companies it's tussling with over content price points or its cut of the take. It's been steering customers to other publishers, at times overtly. Amazon's actions have given rise to speculation that it might perhaps be getting too powerful.
Top 5 Ways to Make Money With Software
October 20, 2014
While app developers generally aim to make money off their creations, this goal is often relegated to second-tier status by programmers who but the product first and foremost, as they should. Therefore, in order to minimize the time needed to devote to a monetization strategy, developers generally choose one of the following tried-and-true methods.
Salesforce's Wave Is Only Half the Analytics Answer
October 17, 2014
Salesforce.com's major Dreamforce news was, as the company itself admitted, the worst-kept secret at the show. Marc Benioff, no less, spilled the beans about it during the summer; the crowd for his keynote was there largely to see it in action. It's a beautiful-looking analytics program. The graphic representations of data are simple, clean and automatically animated.
BBC to Preserve Memory of Its 'Forgotten' Articles
October 17, 2014
The BBC will publish and continually update a list of its published articles that were removed from Google searches under Europe's "right to be forgotten" rule. David Jordan, director of editorial policy and standards for the BBC, announced the move. The decision is a reaction to the EC ruling that search engines must remove "inadequate, irrelevant or no longer relevant" links upon request.
Jottings on Dreamforce 2014
October 16, 2014
Dreamforce has always been about many things happening at once -- a three-ring circus, in a good way. There are announcements about applications, platforms, philanthropy, entertainment and, importantly, parties. This year there was all of that and then some -- I was a guest with a ringside seat. Perhaps the worst-kept secret of the event was the company's announcement of Wave, its analytics cloud.
Google Opens Express Lane in Chicago, Boston, DC
October 15, 2014
Google this week announced that it has expanded its Google Shopping Express service to Chicago, Boston and Washington, D.C. It has renamed the service "Google Express" and added several new merchants. Members will get same-day or overnight delivery on eligible orders exceeding $15. They'll also get first call on reserving a delivery window. Two people in the same household can share a membership.
Spam Still Packs a Punch
October 15, 2014
The days of in-boxes flooded with spam messages on an assortment of sordid subjects are a faint memory to most email users, but what spam has lost in volume it's gained in power. More than two-thirds of some 200 IT decision makers in companies with five to 1,000 employees said a spam incident in the last year had severely disrupted their business operations -- or halted them entirely.
Wireless Carriers Could Take a Shine to Ad-Blocking
October 14, 2014
Shine Technologies may well upend the Net neutrality issue with the launch of AdSight, an ad-tracking product in development. AdSight reportedly will allow carriers to monitor the ads being delivered over their pipes. The data provided will be very granular, including who the ads are from and the level of individual ad impressions. The technology also will be able to block ads selectively.
Salesforce.com Unleashes Cloud Analytics Tidal Wave
October 14, 2014
Salesforce.com CEO Marc Benioff last month tweeted about the tentative agenda for this week's Dreamforce, and caused a tizzy revealing a keynote session entitled "Analytics Cloud." Although the company immediately denied that it was planning to unveil such a thing or that Benioff intentionally spilled the beans, Salesforce.com did indeed launch its analytics cloud, called "Wave."
Google's Doctor Is In
October 13, 2014
Google is offering a limited trial of a feature that offers people conducting searches of medical terms the opportunity to engage in a video chat with a health professional via its Helpouts service. Helpouts, which launched last November, connects users with experts in a variety of fields such as Art & Music, Fitness & Nutrition, and Health. The experts typically charge a fee for their service.
When Computers Get a Right Brain
October 13, 2014
IBM is massively increasing its commitment to Watson, which was evident at last week's IBM Think Forum. IBM recognizes that if it can get a product that thinks first, then it can again take absolute control over the technology market, and every other company will be chasing it again. It is making some impressive headway, and the firm that succeeds at this will change the world.
Shooting for Sales? Give Marketing the Right Weapons
October 10, 2014
The old saw is that sales is a numbers game. That's kind of true -- but less so every passing year. In reality, it's becoming a productivity game: How can we make the sales people in our businesses as productive as possible? The key is to make marketing people as productive as possible, too -- which they're becoming, thanks to the advent of better software and smarter ways of using it.
One Way Around the Mobile Net Neutrality Conundrum
October 09, 2014
Verizon Wireless may be bitterly regretting the challenge Verizon made to the FCC's Net neutrality rules. There's little doubt competing wireless providers are. Verizon in 2010 sued the FCC over its mandate that ISPs treat all Internet data the same. The D.C. Circuit Court of Appeals this year agreed with Verizon and struck down the rules. Now the FCC is putting it all back on the table.
Apple's 'Way Too Long' Invite Lands With a Thud
October 09, 2014
Apple's pretty much annual October new product media event usually is preceded by a cute invitation sent to journalists. The invitation typically includes a phrase or graphic element that provides a vague clue to the secret agenda of the event. Presumably, this is to drum up excitement and speculation, in addition to creating an ah-ha moment.
BlackBerry Tries, Tries Again to Remake Its Brand
October 09, 2014
BlackBerry is trying to rebuild itself by remaking its brand. A successful brand is one of the most important parts of any success story. However once a brand has sprouted roots, it's very difficult to remake it. It's easier to start from scratch. So what is the plan at BlackBerry -- and will it be successful? The BlackBerry brand has grown and evolved over the last 10 to 15 years.

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