E-Commerce Times Talkback
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Some believe eBay is the perfect e-commerce machine, with lean operating costs,
swift strategy implementation and boundless growth opportunities. After all, the auction giant has set the pace for a host of imitators and wannabes -- but as it keeps expanding and launching new initiatives, the company risks losing the quickness of action that initially elevated it above competitors. How large can eBay become before it must confront the playground law of "the bigger they come, the harder they fall"?
As eBay seeks growth in larger markets, it leaves behind the core niche segments of passionate repeat buyers that fueled its early growth. These niches will become a fertile ground for new entrants, relegating eBay to a low-rent flea market. What's more, you left out the various meltdowns such as eBay Magazine and Kruse.