E-Commerce Times Talkback
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The discussion so far about the iPad -- a discussion that has officially engulfed the mainstream media and leaped the shark tank to include appearances on David Letterman and Jimmy Fallon's late-night shows -- has focused on the potential for joining media-hungry consumers as a third screen on their couches as they surf the Web or watch videos. But is there also a place for Steve Jobs' latest sensation in corporate boardrooms, small business working lunches and on business trips?
I think no one is going to use an iPad at the office. But just as people check personal email at work, they could also bring the office home on their iPad. Although primarily designed for household use, there are some key business functionality that can be accomplished with it. For example a sales rep or a marketing manager could mix pleasure with work on the weekends by switching between watching a movie and checking the latest metrics on her online CRM instance. Our company (Intelestream) strongly believes in mixing work with fun and fun with work. That's why we have made our online CRM, intelecrm fully compatible with the device.