E-Commerce Times Talkback
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Many consumers are still afraid of shopping online, and it's not hard to see why, with reports of fraud, identity theft, data loss and other security breaches regularly making the news. The fact is, though, online shopping is safer than ever before, and new and emerging security technologies, methods and standards are being implemented every day. Reality is one thing -- perception is another. How can consumers be convinced that it's safe to shop online?
I don't blame users for wanting the utmost protection-- After working here at VeriSign the past year I have begun to notice the safer sites, especially the ones that provide Extended Validation SSL and two-factor encryption right upon login. What a relief to use my token along with my password. I have to say my pw's were not the best because of my recycling habits but with the token it doesn't matter.