Welcome Guest | Sign In
E-Commerce Times TechNewsWorld CRM Buyer LinuxInsider

CRM Buyer Talkback

ECT News Community   »   CRM Buyer Talkback   »   Re: Social CRM Evolution vs. Mobile CRM Revolution

Re: Social CRM Evolution vs. Mobile CRM Revolution
Posted by: Christopher J. Bucholtz 2012-07-15 11:05:50
See Full Story

CRM technology -- along with the way we use it -- is going through an interesting patch of development right now. In part because mobile devices are now delivering on their potential, there's a renewed vigor around mobile CRM. At the same time, because the case for social media's permanent status as a critically important component of how we deal with customers, social CRM continues to gain attention and energy.

Re: Social CRM Evolution vs. Mobile CRM Revolution
Posted by: jagadishbs 2012-10-30 23:24:35 In reply to: Christopher J. Bucholtz
Good article. However Mobile CRM can be taken to the next level i.e.CRM is seen as a Customer facing application and not just a employee application.
And reg. the integration to Social CRM, more than the volume of data, the context of the data is important. And hence there needs to be a bigger BI exercise around it rather than a technical Integration effort.
Jump to:
Facebook Twitter LinkedIn Google+ RSS
Should social media sites be held accountable for terrorists' communications?
Yes -- They are providing a platform to facilitate murder and mayhem.
Yes -- Everything must be done to protect society from danger.
Maybe -- I'm not sure they have the technological capability to stop them.
Maybe -- I'm not convinced terrorists are using them for serious plotting.
No -- Authorities should monitor social networks to gather intelligence.
No -- Social networks are no different than phone carriers or mail services.