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6 Ways to Hone Your Lead-Scoring Skills


If you've got too many different campaigns going on, or your marketers are engaging on social platforms where your target customers don't often go, you're making the process more complex for no reason. Audit your marketing activities to ensure that you're spending money and time on the highest potential lead-generation activities, not just throwing content -- and funds -- into the digital wind.
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Good to Gooder


Platforms used to mean operating systems, compilers and databases; while they're all still vitally important, they've been commoditized to the point that they are increasingly homogeneous. The new platform battleground will be in apps -- their development and maintenance. Apps and business processes are what Nadella is pushing his company toward, and it's good to see Microsoft on the move.
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ECT News Community   »   CRM Buyer Talkback



* * Topic  Posts  Last post  Date
Re: Marketing to Mobile Millennials: Misperceptions and Myths 2  dommaden   2014-07-17 06:12:23 
Re: The Amazon Fire Phone's Mayday Effect 2  AdrianTheGreat24   2014-07-14 11:37:00 
Re: Conspiracy of Culture: 5 Contributors to CRM Failure 3  Max_Software   2014-07-09 02:59:41 
Re: Cutting Through the Data Clouds to Build Strong Customer Relationships 2  Galagalimart   2014-07-02 03:36:46 
Re: 5 Ways Social CRM Builds Indirect Channel Relationships 3  mikerich61   2014-06-30 05:18:16 
Re: Going Off-Script to Delight Customers 3  mikerich61   2014-06-23 01:41:43 
Re: Break the Language Barrier by Learning Your Customers' Native Tongues 3  bradhodson   2014-06-19 18:01:11 
Re: Why Mobile Providers Will Have to Give a Little on Privacy 2  marufoitl   2014-06-10 01:55:15 
Re: Whodunnit? 4 Suspects in CRM Murder Mystery 4  Mike_Driver   2014-06-09 06:35:59 
Re: Report: CRM Is Going Strong 3  mikerich61   2014-05-30 07:29:30 
Re: Using Reporting Tools to Turn CRM Around 3  mikerich61   2014-05-19 06:38:50 
Re: KlearGear Admitted to Social CRM Hall of Shame 2  Sushant12   2014-05-05 22:35:08 
Re: Are We There Yet? The Long Road to the CRM Revolution 5  Sushant12   2014-05-05 05:39:54 
Re: Marketing Automation's Next Gig 3  mikerich61   2014-04-30 04:40:44 
Re: Transaction or Process? 4  SusanObi   2014-04-29 10:11:53 
Re: 3 Ways to Source Ideas From Your Customers 3  mikerich61   2014-04-25 05:48:47 
Re: Answer Customers' Calls - Even When the Phone's Not Ringing 2  aartijune   2014-04-17 07:18:50 
Re: Don't Overlook the Mobile Searcher 2  brysonmeunier   2014-04-16 08:14:31 
Re: Small Biz CRM Secrets Any Business Can Use 2  MayfieldPrints   2014-04-14 16:02:31 
Re: Digging Deeper Into CRM Data 3  mikerich61   2014-04-14 00:44:33 

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