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The Terrifying Numbers Behind a Whopping Marketing Failure


Lead scoring and lead nurturing bring massive benefits for your marketing and sales efforts. Nurturing maximizes your investment in lead generation; scoring results more leads that are well qualified and ultimately close, meaning that sales makes its numbers more often and does so with less effort. These performance increases justify time spent to build nurturing and scoring programs.
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Picture This: Instagram for CRM


"I love the way brands like Burberry, Tommy Hilfiger or General Electric use Instagram," said social media consultant Marion aan 't Goor. They "involve Instagrammers with their activities, by inviting them to come to a fashion show, or to their factories in the case of GE, and to take a look around behind the scenes ... . The greatest thing a brand on Instagram can do is involve their followers."
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ECT News Community   »   CRM Buyer Talkback



* * Topic  Posts  Last post  Date
Re: Salesforce.com Cuts Ribbon on Chatter App Exchange 2  emschles   2010-04-13 08:30:31 
Re: Is Your Company Chatterizeable? 2  emschles   2010-04-13 08:23:21 
Re: Latin America: Outsourcing's New Hot Spot 5  william583   2010-03-29 22:24:43 
Re: Top 5 Ways CRM Decision Makers Go Astray 2  dtyler99   2010-03-25 18:21:34 
Re: Survey Totes Up Value of Excellent Online Customer Service 2  awright80   2010-03-23 02:33:10 
Re: Crazy Bad Luck for Casino ATM Customers 12  jackhenry   2010-03-19 10:25:47 
Re: Workforce Management: Beyond Time and Attendance 3  JonAdmin   2010-03-17 19:22:14 
Re: How to Know When Enough Customer Service Is Enough 2  robinjs19   2010-03-15 14:11:38 
Re: Social CRM: Walk Before You Run 2  talyarj   2010-03-01 02:53:09 
Re: Recessionary Times Call for Recessionary Marketing 3  anthois   2010-02-21 11:33:23 
Re: Salesforce.com Aims to Make Office Chatter Productive 2  emschles   2010-02-19 08:19:29 
Re: Outsourcing Lead Generation: Who Do You Trust? 2  commencecrm   2010-02-06 08:03:59 
Re: Voter Relationship Management: The Constituent Is the Customer 2  mikki_m   2010-02-03 09:47:56 
Re: A 2009 CRM Leaderboard 2  jefflogden   2010-01-28 13:35:49 
Re: The Golden Age of Marketing 2  jefflogden   2010-01-28 13:32:48 
Re: CRM in 2009: Personal, Social, Mobile, Adaptable 3  12121990   2010-01-21 12:01:28 
Re: Why Employees Hate to Track Their Time 3  clf99   2010-01-11 12:17:32 
Re: The Benefits of the Software-as-a-Service Model 3  clf99   2010-01-11 12:16:16 
Re: The 4 Cornerstones for CRM Retail Investment in 2010 2  kevino67   2010-01-11 07:05:15 
Re: Hello E-Billpay, Good Riddance Paper Checks 2  iamsmarterthanyou   2010-01-07 15:01:24 

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