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Big Data Drives Change if You're Ready to Be Driven

Telecom still sees acquisition as the overwhelmingly critical key to success, and so existing customers are ignored -- even when data flags them as churn risks. This is the real problem of the big data era: It's not that the data is impossible to analyze or that it's difficult to discover insights. It's that insights only impact businesses whose assumptions, beliefs and philosophies allow it.
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Digital Disruption and a Great Gap

Digital stuff is rocking your world, and it has been doing it for most of your life, so why the anxiety-provoking talk now? We are advancing the state of the art of front-office business so much and so fast that most businesses will need to rethink their customer engagement strategies or risk losing share to more nimble competitors. First, examine your current processes, not your technology.
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ECT News Community   »   CRM Buyer Talkback

* * Topic  Posts  Last post  Date
Re: Building Trust Before Social Skepticism Sets In 2  SocialKarma   2011-02-03 12:10:24 
Re: A CRM Lesson From Sesame Street 2  Intelestream   2011-01-21 14:27:43 
Re: When Self-Service Goes Horribly Wrong 2  firstoff   2011-01-21 08:40:12 
Re: 9 Ways to Squeeze the Most Value From Customer Feedback 2  mollygriffin   2011-01-19 12:47:06 
Re: Breaking the Tech Terminology Barrier 2  Intelestream   2011-01-15 11:47:43 
Re: 10 Steps to Customer Self-Service Nirvana 2  bsjames2   2011-01-05 09:24:57 
Re: The Contact Center in the Cloud: Q&A With LiveOps VP Jeremy King 2  Intelestream   2011-01-03 13:48:57 
Re: Next Year's Strategic Opportunities 2  workingcafe   2011-01-03 01:46:08 
Re: Delivering Exceptional Customer Experience in a Multichannel World 3  shaloo   2010-12-27 05:38:32 
Re: FuzeDigital Plays on Big Customer Service Vendors' Turf 2  cvancourt   2010-12-22 16:58:17 
Re: The 2 Customer Experience Wreckers 2  Intelestream   2010-12-20 15:48:19 
Re: Salesforce.com Aims to Pump Up Chatter's Volume 2  anchen_me   2010-12-06 06:54:46 
Re: Sustainable Social Media Strategies for Retail and Corporate Banking, Part 2 2  RuthW   2010-12-02 09:03:13 
Re: TCO, ROI and the Difference Between Price and Cost 2  Intelestream   2010-11-30 10:22:14 
Re: Sharpening the Social Toolset 2  Intelestream   2010-11-09 15:56:14 
Re: OEMs Get a Lot of SugarCRM Poured on Them 2  martinlc   2010-10-01 20:59:32 
Re: Is It CRM Time Yet? 2  Intelestream   2010-09-20 16:43:17 
Re: The ROI of CRM 2  Intelestream   2010-09-03 11:15:10 
Re: How to Build a Better Business Blog 2  wcms-systems   2010-09-03 04:21:30 
Re: Health Insurance Consumers Should Seize More Control 2  Lrqausa1   2010-08-30 06:31:36 

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Is native advertising good for journalism?
Yes -- It's a reasonable source of additional revenue for media outlets to support their traditional editorial efforts.
Yes -- Paid-for articles can contain useful information, but readers might bypass them if they look too much like ads.
Maybe -- But only if it's clearly labeled as paid-for content.
No -- I don't trust any information from media outlets that cloak paid-for content as objective journalism.
No -- Native advertising is confusing and devious, and it threatens the fabric of traditional journalism.
I Don't Know -- I don't understand what native advertising is.