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Ever since Mac OS X started shipping, licensing it for use on any other hardware than a Mac would have been crazy. Mountains of text have been written about why Steve Jobs canceled the clone licenses of the '90s and how it would damage Apple's hardware business today. However, times change, and three key changes to Apple's business could make the move as natural as the move to Intel CPUs. I know full well what I'm saying here, and this is, after all, an editorial. That's where I get to explore possibilities.
I've been saying, and posting, for some time, that Apple might consider this if their other businesses hit 75% of revenue. At that point, a deal with Dell, Hp, or possibly both, could be advantageous.
If Apple lost even half of their Mac hardware business, it would only be 12.5 of their overall business, but could very easily be made up for in OS sales, which, as we know, is mostly profit.
If OS X sales could significantly increase, Apple would benefit greatly.
MS could be stuck in the courts if they decided to pull Office. Would Apple take them there? It might be a good move.
If Apple could keep the high end to itself, it would have the big profits from that, which is likely what they want anyway.
If Apple lost even half of their Mac hardware business, it would only be 12.5 of their overall business, but could very easily be made up for in OS sales, which, as we know, is mostly profit.
If OS X sales could significantly increase, Apple would benefit greatly.
MS could be stuck in the courts if they decided to pull Office. Would Apple take them there? It might be a good move.
If Apple could keep the high end to itself, it would have the big profits from that, which is likely what they want anyway.
Apple could buy DELL for $16 billion today net of Dell's $9 billion cash. Hits many birds and settles an old score with just the one stone.
You may be right about some or many of things, IF, someone other than Jobs is running Apple.
All PC writers make one fundamental mistake about Apple: assuming it's always about making more money is the only thing Apple is interested in.
Jobs loves the challenge and maybe one day he will be vindicated about Macs over PCs. He likes the design and marketing too.
Letting PCs run Mac OS X is a downgrade--not a good thing for one like Jobs, or many of us Mac users either. Then Apple doesn't have control over the experience. All of a sudden costs rise for complaint phone calls--the next thing you know Apple would have to have call centers outside the USA. Jobs looked into that and didn't like it.
Apple is the NEW boy, why should they get in bed with all these other people? You don't answer these points.
Some people say "You are an Apple snob." Yes, so what? I would rather pay a little more for this experience than $300 for a piece of crap notebook someone is forcing me to believe is a good thing.
Apple energized the phone industry, the desktop and notebook industry. The apps online and the music industry. WHY on earth would they want to emulate the models of those who are falling behind? You have not been paying attention.
And one last thing--Apple was stockpiling money for that rainy day when R&D becomes very important. The cost cutters just went out spent what they had... now they are in trouble. Why don't you turn your guns on Apple's competitors and show what they are doing and why they are likely to succeed or fail?
All PC writers make one fundamental mistake about Apple: assuming it's always about making more money is the only thing Apple is interested in.
Jobs loves the challenge and maybe one day he will be vindicated about Macs over PCs. He likes the design and marketing too.
Letting PCs run Mac OS X is a downgrade--not a good thing for one like Jobs, or many of us Mac users either. Then Apple doesn't have control over the experience. All of a sudden costs rise for complaint phone calls--the next thing you know Apple would have to have call centers outside the USA. Jobs looked into that and didn't like it.
Apple is the NEW boy, why should they get in bed with all these other people? You don't answer these points.
Some people say "You are an Apple snob." Yes, so what? I would rather pay a little more for this experience than $300 for a piece of crap notebook someone is forcing me to believe is a good thing.
Apple energized the phone industry, the desktop and notebook industry. The apps online and the music industry. WHY on earth would they want to emulate the models of those who are falling behind? You have not been paying attention.
And one last thing--Apple was stockpiling money for that rainy day when R&D becomes very important. The cost cutters just went out spent what they had... now they are in trouble. Why don't you turn your guns on Apple's competitors and show what they are doing and why they are likely to succeed or fail?







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