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ECT News Community   »   E-Commerce Times Talkback   »   Re: The 4 Biggest Motivators for Social Media Marketing

Re: The 4 Biggest Motivators for Social Media Marketing
Posted by: Sam Cece 2009-07-28 12:40:59
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It's important to find a solution that provides a means for measuring the effectiveness of a social media marketing program. Once a company knows who its biggest influencers are, it becomes possible to target them with appropriate messages and promotions. With any hot trend, marketing companies quickly offer solutions that help companies take advantage of the momentum, and it's no different with social media. New technologies in the marketplace today allow marketers to integrate social media with proven channels to create viral campaigns.

social networking for marketing
Posted by: socialnetworksoftware 2009-07-29 18:30:29 In reply to: Sam Cece
what software do you recommend to monitor the success of a campaign?

thanks for the great information.
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Should social media sites be held accountable for terrorists' communications?
Yes -- They are providing a platform to facilitate murder and mayhem.
Yes -- Everything must be done to protect society from danger.
Maybe -- I'm not sure they have the technological capability to stop them.
Maybe -- I'm not convinced terrorists are using them for serious plotting.
No -- Authorities should monitor social networks to gather intelligence.
No -- Social networks are no different than phone carriers or mail services.