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Monday - July 28, 2014
Another Yahoo acquisition hit the news last week -- Flurry Analytics, and it was widely seen as a bid to raise the company's profile in the hot mobile ad market. Mobile advertising will exceed $31 billion this year, eMarketer has predicted. The market currently is dominated by Facebook and Google, which together account for more than 75 percent of all mobile ads worldwide. "With ad spending quickly shifting from desktop to mobile, Yahoo has to make moves like this to remain viable," remarked Cathy Boyle, a senior analyst at eMarketer. [More...]

Monday - July 28, 2014
Skully had its coming-out party last week, and while the name unfortunately sounds like the nickname for any number of comic book villains -- from Skeletor to the Red Skull -- it is actually a firm that makes a pretty incredible high-technology motorcycle helmet, with technology similar to Google Glass. Because it is often cheaper to implement things like electric motors in bikes, and because the need is actually higher, I think Skully's AR-1 represents the first big step in making motorcycle riding both safer and more fun. [More...]

Friday - July 25, 2014
For long-suffering Linux users who have endured the dearth of high-quality action games on their open source desktops, the wait for better game developer support soon may be over. New technology is making Linux more attractive to game makers. In fact, it may keep Linux under the hood, so players will have no clue Linux is inside. Until now, game makers have relied primarily on Windows PCs and gaming consoles powered by proprietary alternatives to the Linux OS. However, Linux-based systems specially designed for gaming are on the rise. [More...]

Friday - July 25, 2014
Your company has a CRM system that employees love and use regularly, and marketing automation tools to help streamline and automate all of your online marketing activities. That's a great start, but did you know that most marketing qualified leads -- more than 94 percent by some estimates -- don't convert to paid customers? That doesn't mean your sales and marketing information systems aren't doing their job, but it could mean they're not optimized for lead scoring. [More...]

 

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